Bath and Beauty Product Labels

Bath and beauty products face some of the toughest labeling challenges of any consumer product. They must meet stringent compliance requirements, they need to hit just the right tone for your target audience, and they need to stand up to humid conditions after they’re purchased. At Vivid Data Group, we help you print your own labels in-house—with better results. We can help you make bath and beauty labels that are:

• Cost-Effective
• Visually Striking
• Durable
• Regulatory Compliant
• Consistent & Error-Free

Flexibility to Adapt to Government Regulations

Some of the challenges that come with labeling health and beauty products are the constant changes to the label requirements and deciphering what category it belongs under. Whether it be new symbols or restrictions on words that can be used, you need to stay up-to-date and compliant with the regulations. Having an in-house printer gives you the adaptability and flexibility you need in order to stay on top of the demands of your business.

Adapt to Industry Trends

The opportunity to experiment with new media types or different label designs can help your business grow and tap into new audiences. This gives you the freedom to test out new designs in small batches or maybe you’ve been thinking about doing seasonal promotions or personalization. With a label printer on-site, all of this is a possibility.

Avoid Production Delays and Expenses

Outsourcing your labels can take weeks to be delivered and it will leave you with fewer opportunities to make changes to your design. Purchasing labels is one thing, but you may also have to take into consideration the loss that production delays will impact your business with clients or customers. These are the expenses that can go far beyond just the cost of the label.

Opportunity to Minimize the Number of Labels

Condensing important and required information on a label can help them look cleaner and professional. With an in-house label printer, it is easy to incorporate variable data like expiration dates, batch orders, tracking numbers, etc. onto a single label.

Ability to Print Labels for Multiple Packaging

Printing labels on-site for primary and secondary packaging can help you maintain an organized inventory. It also gives the ability to print same-day labels for products imported or exported.

Ability to Take Care of Issues As They Come

The opportunities that in-house printing include being able to save time, save money, and reduce waste. By printing your own labels you can create clean and professional labels that are easy to modify. With your own label printer, you can design and create labels for different types of packaging that your products require. Having the freedom to print your own labels can also increase your brand recognizability with your target audience.

Get Your Customers’ Attention

Bath and beauty products are sold on their message as well as their active ingredients. Your labeling needs to support your brand and your product’s story. An ideal label will put the focus on the kind of life the consumer wants to live and the way they want to feel. We can help you accomplish that completely in-house:

• Comprehensive label design software that makes beautiful, functional labels as easy as drag-and-drop
• Lower cost of full-color printing with our high-speed inkjet printers
• Clear labels so your customers can see the product at a glance
• Equipment to produce labels in custom shapes in-house

Labels That Last Longer

One of the biggest problems for bath and beauty products is that they are typically used or kept in humid conditions. Many will be directly exposed to steam or hot water from showers or kept in the bathroom. Other beauty products will live in your customer’s purse and need to stand up to substantial wear and tear. Your brand depends on your label continuing to look good at all times.

We offer solutions to help you make your labels stand up to the toughest conditions:

• Gloss finish labels for striking color and water resistance
• Finishing equipment to laminate your labels
• High-quality materials for labels that last longer

At Vivid Data Group we believe that great bath and beauty labels have power. A well-designed, full-color bath and beauty label can draw the customer’s eye and get them to notice your product first. Let us show you what we can do for your bath and beauty labels.